Privacy Policy

1. Introduction

TVAH ("Company", "we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website tvah.in (the "Site") or make a purchase from us.

This policy is published in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 ("SPDI Rules"), and the Consumer Protection (E-Commerce) Rules, 2020.

2. Information We Collect

2.1 Personal Information

When you make a purchase or create an account, we collect:

• Full name
• Email address
• Phone number
• Shipping and billing address
• Payment information (processed securely by our payment partners)

2.2 Automatically Collected Information

When you visit our Site, we automatically collect:

• IP address and device information
• Browser type and version
• Pages visited and time spent on pages
• Referring website or source
• Cookies and similar tracking technologies

3. Consent for Communications (TRAI Compliance)

By providing your mobile number and using our services, you expressly consent to receive communications (including promotional and transactional messages) from TVAH via SMS, WhatsApp, calls, or other messaging platforms, even if your number is registered under the Do Not Disturb (DND) or National Customer Preference Register (NCPR) list under the Telecom Commercial Communications Customer Preference Regulations, 2018 ("TRAI Regulations").

You hereby confirm that no communication from TVAH or on behalf of TVAH shall be construed as Unsolicited Commercial Communication under Regulation 2(bw) of the TRAI Regulations, and you have specifically opted to receive such communications on the mobile number provided by you.

You may withdraw this consent at any time by contacting us at customercare@tvah.in or by using the unsubscribe option in our communications.

4. How We Use Your Information

We use the collected information for the following purposes:

• To process and fulfill your orders
• To communicate with you about your orders and provide customer support
• To send promotional emails and updates (with your consent)
• To improve our website and product offerings
• To prevent fraud and enhance security
• To comply with legal obligations

5. Disclosure of Information & Third-Party Processors

In accordance with the SPDI Rules, we disclose that your Personal Information may be shared with the following categories of third parties for the purposes specified:

5.1 E-Commerce Platform

Our website is powered by Shopify Inc., which acts as our data processor. Shopify processes and stores your Personal Information including order details, shipping addresses, and payment information on secure servers. For more information, please refer to Shopify's Privacy Policy.

5.2 Payment Processors

Payment transactions are processed through secure payment gateways including Razorpay, PayU, and other RBI-approved payment service providers. These processors are PCI-DSS compliant and handle your financial data securely. We do not store complete credit/debit card details on our servers.

5.3 Other Service Providers

• Shipping & Logistics: Shiprocket, Delhivery, BlueDart, and other courier partners for order fulfillment
• Analytics: Google Analytics for website usage analysis
• Marketing: Meta (Facebook/Instagram), Google Ads for targeted advertising (with your consent)
• Communication: Email and SMS service providers for transactional and promotional communications

5.4 Cross-Border Data Transfer

As our platform is powered by Shopify, your Personal Information may be stored and processed in countries outside India, including Canada and the United States. By using our services, you consent to such transfer. Shopify maintains appropriate safeguards for international data transfers in compliance with applicable laws.

5.5 Other Disclosures

• Legal Requirements: When required by law, court order, or government authority under applicable Indian law
• Business Transfers: In connection with any merger, acquisition, or sale of company assets
• Protection of Rights: To protect our rights, privacy, safety, or property, and/or that of our customers

We do not sell, rent, or trade your personal information to third parties for their marketing purposes without your explicit consent.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and cart items
• Analyze site traffic and user behavior
• Personalize your experience
• Serve relevant advertisements

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Site.

7. Data Security

We implement reasonable security practices and procedures as required under the SPDI Rules to protect your personal information. This includes:

• SSL encryption for data transmission
• Secure storage of personal data
• Regular security assessments
• Limited access to personal information by authorized personnel only

While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

8. Your Rights

Under applicable Indian law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Withdraw consent for marketing communications at any time
• Request deletion of your account and personal data (subject to legal retention requirements)

To exercise these rights, please contact our Grievance Officer at the details provided below.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Order and transaction records are retained as required under applicable tax and commercial laws.

10. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our Site is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information.

12. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

13. Grievance Officer

In accordance with the Information Technology Act, 2000 and the SPDI Rules, we have appointed a Grievance Officer to address any concerns or complaints regarding the processing of your personal information:

14. Contact Us

If you have any questions about this Privacy Policy, please contact us at: